Website Semantics

• Proper Use of Semantics helps Search Engines know what is important
• Proper Use of Headings Tells the website Visitor what is important
• Website Semantics are like a set of punctuation and grammar rules, but for the web.
• Headings are used form emphasis, not aesthetics
• Break the rules, Drop in Search

When you look at a site, a well designed site, you shouldn’t notice that headings are at play to drive search.

Our culture has learned from the early days of reading books what title chapters, Headings, Book Names, section headings, and subheadings look like, and we use them to consume written information more efficiently.  Think of an instruction manual, and then take away the Table of Contents, and all headings, then try to put together that bike!

Websites have their own set of rules, or grammar if you preffer. These are called website Semantics.

It just so happens that the semantics for effective web design, that drive search, mirror in large part what we are already used to reading a book.

Website Semantics contain

• Page Name
  • Page Title
    • Headings

Following the appropriate protocol, as expected by search engines, at the same time presents your important message to the web visitor in a fashion that they are used to, and can assimilate quickly.

All StudioHOF are compliant with proper website semantics.